Our Program

Curriculum

Our curriculum contains six integrative modules that, together, reflect the comprehensive spectrum of a successful business enterprise.

Module I:
Viability: Building the Foundation
Learn the fundamentals of what drives a successful organization from finance and marketing to leadership and strategy.
Module II:
Cultural Transformation: Building the Team
Gain strategies for maintaining talent, managing conflict, fostering leadership and teamwork, and increasing productivity.
Module III:
Marketing Management: Connecting to the Customer
Explore key marketing tactics and strategies to connect with your customer and grow market share.
Module IV:
Sustainability and Social Responsibility: Connecting to the World
Address the emerging global standards of corporate behavior and social responsibility. Participate in the Washington D.C. or International Seminar.
Module V:
Measurement: Advancing Shareholder Value
Understand the metrics, such as financial statements and cash flow analysis, behind a company's valuation.
Module VI:
Leadership: Advancing Company Value
Experience the process of leading and executing strategies that are critical for an organization's long-term viability.